Course Description


In this module, we’ll review the steps to launch attribution for an app with one partner. We'll review how to create a measurement URLs, add sub parameters, and notify partners through postback URLs.

After reviewing this course, you will be able to:

  • Identify the various partners who may be part of running campaigns.
  • Successfully navigate the Attribution Analytics solution in the TMC.
  • Identify the steps required to launch attribution.
  • Generate measurement and postback URLs.
  • Define additional parameters and when to add them to the measurement URL.

Training Specialist

Jeff Olliver

Course curriculum

  • 1

    Partners

    • Partners

    • Managing Fraud in the TMC
  • 2

    Campaigns

    • Campaigns
  • 3

    Measurement URLs

    • Measurement URL Overview

    • Generate a Measurement URL

    • Additional Parameters for Measurement URLs

    • Knowledge Check
  • 4

    Postback URLs

    • Setting Up Postback URLs

    • Postback URL Templates

    • Knowledge Check
  • 5

    Conclusion

    • Feedback